Ep. 56 - The MCH Group Announces the Return of the Baselworld Watch Fair in 2022
An exciting announcement happened - the famous Baselworld fair is back! The MCH Group has announced that the fair that has taken place in Basel, Switzerland since 1931 will be returning in 2022. This is a big announcement after many brands have left the fair in the last few years. We discuss the last 18-24 months of the show and how this is a big move to compete directly with Watches and Wonders.
Our article on this announcement can be found here.
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